Submission Form The IFLA Section on Management and Marketing has partnered with PressReader in collaboration with the IFLA International Marketing Award. Submissions are due 19 January 2023. Applicant Name* Position* Name of Organisation* Country of Applicant Library* Email* Organisation Email* Type of Library (public, academic, school, other)* Marketing Project/Campaign Coordinators* Address*Phone Number* Title of Marketing Project/Campaign* Slogan, Tag, Title Grab, or Hashtag* Summary of Marketing Project*Give a brief overview of your project, including the offer, target customers, and the goals and objectives What were your three main objectives?*Project Website (if applicable) Project Image or Logo* Drop files here or Select files Accepted file types: jpg, jpeg, png, pdf, gif, Max. file size: 2 GB. Acceptable file formats: jpg, jpeg, png, pdf, gifTimeline*Calendar Year (January to December)School YearSpecial Project that Ended in 2022OtherWhat was the specific offer (product, service, program, etc.)?*What information did you use to identify that this offer was needed?*Who are the actual or potential targeted customers for your offer?*Describe your marketing mix.*Utilize "The 4 P’s of Marketing," which include a description of the product/offer, the price (sum of customer costs), the promotional tools, and the places of distribution.Please detail your allocation of resources.*For example: your total actual or planned budget, campaign expenses, allocation of staff, material and time. Describe how you have, or will, evaluate the project and if your objectives are met. If you have conducted an evaluation, describe the results.*Upload a PDF document that allows the Jury to understand your project.*Accepted file types: pdf, Max. file size: 2 GB.Include images, project evaluation results, and working links.May the Award Committee and sponsor share your entry with libraries around the world, whether the project wins or loses?* Yes No Δ